What has SEO got to do with Adsense? A lot. Only through a well-optimized site can you attract visitors enough to actually make them stay and perform click-throughs. And since click-throughs are your ticket to Adsense income, you better make sure your site has the right stuff.
Here are a few tips to help you revamp your site and earn more:
Keyword’s the word.
This is an understatement, but this is the core of every good money-earning website. You have to have what people are searching the net for. And when they do try to find something, you better be on the list. The only way to ensure this is to maintain a high keyword density for your website content.
Try to keep your pages keyword-rich. For some writers, being too conscious of keywords is a sure way to self-impose writer’s block but you can get around it. Get creative with writing. Read more, ask questions, do research, use references, anything to get your creative juices flowing.
Check the relevance of your content.
Relevance has everything to do with generating enough visitor interest. How else can you get someone to click on your site and stay for more than 60 seconds? If your site is optimized well with the kind of content the visitor expects, then you can expect more than just a once-over.
Be willing to sacrifice.
Sometimes you feel the stroke of genius and think of a killer headline or title for your article or blog. Or maybe you came up with this totally unbelievable article that is just a few notches off of winning you the Pulitzer Prize. When you’re writing for the web with an eye for optimization, you might want to put these dreams aside.
SEO is not about getting the best Hemingway-reminiscent article published online. It is about keywords. If you want to optimize your site, you’ll need to use keywords to get it noticed on search engines. You might feel this will cramp your style, but if you try hard enough, you can still write a great article without embarrassing yourself.
The trick is to use the keywords in such a way that they appear repetitively throughout the article, without the reader noticing it too much. The more your keyword appears, the more chances that your site will get noticed and the more visitors you’re likely to get.
Changing your content will affect your ads.
If you decide to write on another topic, the ads you get from Adsense will be different from the ones you usually receive. Ads are automatically generated depending on their relevance to a specific page. Adsense changes the ads to match the content of your site, so it’s wise to keep this in mind when you write.
Keep it fresh.
SEO dictates that you should constantly update content. Search engines are more likely to get your site included in the results page if your content is not only relevant, but new. Write stuff and post them regularly. Update your RSS feed submissions and article directory.
Notice how blogs keep appearing on the results page during searches? It’s because bloggers keep their contents up-to-date that their sites turn up in more searches than websites belonging to lazy publishers.
Don’t be afraid to diversify.
Admit it. You can only write about something for so long. If you keep on a topic long enough, you will wear it to death and if you don’t bore your visitors, you will bore yourself. Try to expand your range of topics, but try to keep the first few related to your main theme.
For example, if your website is about glass and glass blowing, try to diversify with separate topics on glass beads and then move on to topics discussing glass bead jewelry and design. This way, you don’t only keep to your original topic (which is glass) and still allow yourself to broaden your range. Diversifying will also introduce you to more visitors, most probably a different group, so you get to reach new audience without alienating your loyal readers.
Getting noticed on the web is no easy task, especially for a beginner. You could be the best writer this side of the universe but if you haven’t got one visitor to vouch for it, you are completely wasting your talent. The only way to get noticed is to ensure that your site is search engine optimized – that should anyone search for a product, service or topic that you write about, your site will turn up in the results page. Then and only then can you expect to earn with Adsense.
Do I Need to be Computer Savvy to Use Google Adsense?
You don’t have to be a techno-geek to use Google Adsense. In fact, you don’t need any more technical knowledge than you do to surf the web. Google Adsense is very user-friendly with a comprehensive support site to answer any question you might have.
You are first walked through the sign-up process where you are prompted for any and all information needed. You will then have a couple of days while you are waiting for your account to be approved. This would be a good time to familiarize yourself with the program policies, which of course you read before you signed up. But look again. Make sure the site you are registering doesn’t have any of the no-nos listed. For instance, some profanity is allowed, but nothing excessive. What is excessive? That could be a gray area, but if you’re in doubt, don’t register that site. There’s plenty of sites with little or no profanity.
Look at the support site while you are waiting on Google Adsense and see what other’s are saying and doing. Most of all, have fun. Your Google Adsense dollars are just waiting to be counted.
Does Google Adsense Offer Direct Deposit?
Google adsense offers various payment options for publishers.
Electronic Funds Transfer (ETF) is offered in 16 countries whereby your payments are deposited directly into your bank account in your local currency. Check Google Adsense support to see which countries participate in this option. You will need to sign up for this option after your application is approved by signing into your account. You then click the edit link adjacent to the payment header. After you fill out the bank information, Google Adsense will make a small test deposit into your account. This is for security purposes to assure the account is really your own.
Watch your account for the test deposit to post, usually within just a few days. After you have received the deposit from Google, log back in to your account and in the Payment Details section, click Verify Account. You then will need to enter the amount of the test deposit. If you do not complete this step, your payments will be on hold. Once you enter the test deposit amount correctly, your bank will be approved and selected as your form of payment.